Pay Per Click
B2B PPC Services That Convert Clicks into Pipeline
Reach decision-makers faster with data-driven PPC campaigns across Google, LinkedIn, and more. Right Pace Techmedia turns every click into qualified leads and measurable ROI.
Targeted, Transparent, and ROI-Driven Paid Campaigns
Our pay-per-click management is designed for B2B complexity – long sales cycles, niche audiences, and multi-stakeholder decisions. Every ad dollar is tracked from click to closed deal.
Keyword Strategy & Intent Mapping
Identify high-intent queries, competitor terms, and negatives to optimize spend where it converts.
B2B Audience Targeting
Reach by job title, company size, and industry – across Google, LinkedIn, and programmatic channels.
Ad Copywriting & Landing Page Guidance
Build value-first messaging, compelling CTAs, and CRO-aligned landing experiences.
Ongoing Budget Optimization
Smart pacing, bid adjustments, and query pruning for efficiency and scalability.
A/B Testing & Optimization
Continuously test and scale winners to maximize conversions and lower CPL.
From Click to Customer - A Structured PPC Workflow
Every campaign follows a tested framework that ensures predictability, performance, and transparency at every stage.
- Discovery & Research: Define ICP, funnel stage, and budget; analyze past performance to set conversion benchmarks.
- Campaign Setup: Create ad groups, keywords, copy, and landing pages for search, social, and display.
- Launch & Monitor: Track spend, CPL, and lead quality via real-time dashboards.
- Optimization: Weekly bid and creative refinements ensure consistent performance.
- Reporting & Insights: Monthly dashboards show ROI, CPL trends, and clear next steps.
A B2B PPC Partner Focused on Outcomes, Not Clicks
- B2B Specialization: Expertise across SaaS, FinServ, Tech, and Manufacturing.
- Certified Practitioners: Google Ads and LinkedIn Ads certified teams managing search, social, video, and display.
- Transparent Reporting: Live dashboards with CPL, conversion rate, and pipeline tracking.
- CRM Integration: Salesforce and HubSpot sync for closed-loop attribution.
- Strategic Channel Mix: Paid search, display, and retargeting designed for both demand capture and brand lift.
Proven Performance Across Channels
- 65% Lower CPL – Through refined targeting and negative keyword optimization.
- 3× More SQLs – From LinkedIn ABM campaigns blending firmographic targeting and human follow-up.
- 42% Higher On-Page Conversions – Driven by systematic ad copy and landing page testing.
Frequently Asked Questions
Google Ads, LinkedIn Ads, Microsoft/Bing, YouTube, and programmatic display/retargeting – tailored to your audience and goals.
Yes. We optimize or create pages using CRO best practices – headlines, form length, and proof hierarchy.
Budgets vary by goal and market. We model projected CPLs and pipeline outcomes to guide spend and scaling.
Absolutely. We engage past visitors and re-activate high-fit audiences with relevant offers.
Proven Performance. Real Partnerships.
Our clients trust us to deliver where it matters most — verified leads, targeted campaigns, and predictable growth. We don’t just meet expectations; we power the performance behind global B2B success stories.
Sophos
“RP Tech Media delivered a hyper-targeted TAL-based email campaign that reached key security buyers across APAC. The result — over 400 verified leads that matched our exact ICP within three weeks.”
Dell Technologies
“Our Dell enterprise campaign saw a 32% higher response rate after RP Tech Media refined the target account list and nurtured it through multichannel outreach, converting awareness into qualified conversations.”
Nvidia
“For Nvidia’s data center outreach, RP Tech Media executed a custom-built prospect list of verified IT decision-makers. The precision data and deliverability quality helped us exceed our MQL targets ahead of schedule.”
Microsoft
“Through RP Tech Media’s email and telemarketing sequence, we connected with senior technology heads in targeted industries. The campaign yielded 350+ marketing-qualified leads and several direct SQLs within the quarter.”
CrowdStrike
“Through a finely tuned cybersecurity-focused outreach campaign, RP Tech Media sourced sales-qualified leads that met strict compliance and geography filters — allowing our client’s pipeline to accelerate in the EMEA region.”
Adobe
“RP Tech Media consistently executes our content syndication campaign that have driven over 50K+ content downloads for Adobe’s enterprise suite. Their tracking and follow-up ensured conversion-ready engagement, not just vanity metrics.”
Let’s Build a PPC Campaign That Delivers Pipeline today
Get a customized PPC strategy with projected CPL, lead flow, and ROI forecasts – built for measurable B2B growth.